Swedish producer Hannes Norrvide has been inconspicuously hinting at his brighter side. What began as a lo-fi, atonal, bedroom synth drone project in 2009 has slowly but surely been evolving into a full frontal synth-pop assault. Louis Pattison very aptly caught on to this natural breeding ground in his review of Growing Seeds for The Quietus, “If you take the two musical genres of noise and synth pop and trace them back, back through Wolf Eyes and La Roux, all the way back to Throbbing Gristle and Cabaret Voltaire and The Normal, you reach a point where the two lines wind together and fuse... In the last few years, a number of groups have emerged who, whether by intention or not, are working to reconcile these two paths of noise and synth-pop.”
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